Wednesday, April 17, 2013

New online Product Selection Tool to simplify evaluation and choice of TSC printers

TSC Auto ID Technology Co., Ltd. (TSC), a leading innovator in the design and manufacturing of thermal barcode printer technologies, plans in the first quarter of 2013 to launch an online Product Selection Tool that will speed up and simplify the selection process for customers purchasing new TSC barcode printers.

Two versions of the new tool will be available to customers: The first aimed at customers who have previously purchased a barcode printer, and the second targeted at end users who are unfamiliar with TSC barcode printers.
Option 1:

Using the first version, customers will start the selection process by choosing the barcode printer brand and model they have owned previously. The Product Selection Tool will then automatically choose the recommended TSC model meeting similar specifications.

Option 2:

Using the second version, customers will begin by answering five questions about the capabilities they are looking for in a barcode printer. The Product Selection Tool will then identify and recommend the best TSC printer to meet those needs.

Product Selection Tool will make it easier and more convenient for our customers to make a printer purchasing decision, while at the same time helping us with lead generation," said Amada Lin, Marketing Specialist for TSC. "We’re very excited about the introduction of this online marketing tool to our worldwide customers."


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